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// what we do

Three services. One growth engine.

Organic social, paid ads, and email marketing — fully managed by a boutique studio. Mix what you need, change your plan any month.

Build your plan Book a strategy call

// brands we've worked with

HästensDiamondback ToolbeltsDish MiamiweboostSoltec HealthVactiaVanlife OutfittersVegetologyHästensDiamondback ToolbeltsDish MiamiweboostSoltec HealthVactiaVanlife OutfittersVegetology

// all services

Everything we offer, in one place.

Three core services, four add-ons. Tap any card to jump to the details.

// core

Grow with content

Organic Social Media

Custom-branded posts, captions, and a calendar you approve — fully managed for Instagram & Facebook, with optional distribution to TikTok, YouTube Shorts, and Pinterest.

See details
Scale with performance

Paid Advertising

Full-funnel Meta (Instagram & Facebook) Ads management — creative production, testing, and weekly optimization built around your CAC and ROAS targets.

See details
Nurture with inbox

Email Marketing

Newsletters and sales campaigns that turn subscribers into customers — strategy, copy, design, and send, fully managed.

See details

// add-ons

One-time

Branding

Complete identity system — logo, wordmark, palette, typography, and brand guidelines.

Learn more
Monthly

Short-Form Video

5 short-form videos / mo — Reels, TikTok, and YouTube Shorts.

Learn more
Monthly

Managed SEO

Technical + on-page SEO with monthly reporting.

Learn more
Monthly

Influencer Marketing

Sourcing, outreach, and campaign management.

Learn more

Grow with content

Organic Social Media

Custom-branded posts, captions, and a calendar you approve — fully managed for Instagram & Facebook, with optional distribution to TikTok, YouTube Shorts, and Pinterest.

See pricing
// what's included
  • Content strategy & pillars
  • 15–20 posts / month (carousels, reels, static)
  • Captions & copywriting
  • DM Lead Nurture & CRM
  • Community management
  • Monthly reporting

Included: Instagram & Facebook. Optional add-on: TikTok, YouTube Shorts, Pinterest.

// how it works
  1. 01

    Kickoff & brand deep-dive

    We interview you, audit the account, and lock content pillars, tone, and visual system.

  2. 02

    Monthly content calendar

    You get a calendar to approve — carousels, reels, and stills mapped to your pillars.

  3. 03

    Production & scheduling

    We shoot/design, write captions, and schedule everything to publish natively.

  4. 04

    Community & DM nurture

    We reply to comments and route qualified DMs into a lightweight CRM for follow-up.

  5. 05

    Monthly reporting

    Reach, saves, follows, and DM leads — plus what we're changing next month and why.

// tools & platforms
Meta Business SuiteLater / BufferNotionFigmaCapCut

Nurture with inbox

Email Marketing

Newsletters and sales campaigns that turn subscribers into customers — strategy, copy, design, and send, fully managed.

See pricing
// what's included
  • Newsletter strategy & calendar
  • Sales & promo campaigns
  • List growth & segmentation
  • Automations (welcome, abandoned cart, win-back)
  • Copywriting & design
  • Monthly reporting

Works with Klaviyo, Mailchimp, Beehiiv, Substack, and most ESPs.

// how it works
  1. 01

    Audit & ESP setup

    Deliverability check, list hygiene, segmentation plan, and a review of existing flows.

  2. 02

    Calendar & offers

    A rolling 30-day calendar covering newsletters, promos, and product moments.

  3. 03

    Copy & design

    On-brand templates, subject-line testing, and copy written to be opened and clicked.

  4. 04

    Automations

    Welcome, abandoned cart, browse abandonment, post-purchase, and win-back flows.

  5. 05

    Send & report

    We send everything, then report on revenue per send, list growth, and what to try next.

// tools & platforms
KlaviyoMailchimpBeehiivSubstackFigma
// what we believe

The principles behind the work.

01

Access is the product

Great marketing shouldn't require a $5k/mo budget. Every product and pricing decision runs through one filter: does this make it more accessible?

02

Honest over impressive

If something isn't working, we say so and fix it. If a channel is wrong for your business, we tell you. Transparency is the baseline.

03

Consistency is the mechanism

Marketing works through sustained presence, not bursts. Our systems are built around repeatability and compounding, not one-off spikes.

04

People are the product

Every piece of work is produced by a real specialist. Tools help them move faster; they don't replace the judgment or craft that makes it work.

// add-ons

Layer on when you need it.

All pricing
One-time

Branding

Complete identity system — logo, wordmark, palette, typography, and brand guidelines.

See on pricing
Monthly

Short-Form Video

5 short-form videos / mo — Reels, TikTok, and YouTube Shorts.

See on pricing
Monthly

Managed SEO

Technical + on-page SEO with monthly reporting.

See on pricing
Monthly

Influencer Marketing

Sourcing, outreach, and campaign management.

See on pricing

// our process

From discovery to compounding results.

01Week 0

Discovery call

A 30-minute call to understand your goals, audience, and current state. No pressure, no pitch deck.

02Week 1

Strategy & kickoff

We audit what exists, build a strategy doc, and set up systems. You get a clear plan before anything goes live.

03Ongoing

Execution & content

Your specialist produces, ships, and iterates on the work — you review in a shared calendar.

04Monthly

Reporting & optimization

Weekly or monthly reports depending on the channel, plus a monthly working session to steer the next 30 days.

// what clients say

Words from the brands we build with.

“Figs rebuilt our organic presence from scratch and doubled our engaged following in under six months. It finally feels like our brand online.
S
Sara Lindström
Marketing Director · Hästens
“The paid ads team is sharp, honest, and relentless about performance. Our cost per lead dropped 42% in the first quarter working together.
M
Marcus Reid
Founder · Diamondback Toolbelts
“Their email program is now our highest-ROI channel. Campaigns actually sound like us — and the numbers keep climbing every month.
P
Priya Shah
Head of Ecommerce · Vegetology
“We've worked with big agencies before. Figs delivers more, moves faster, and communicates better than any of them.
J
Jordan Alvarez
CMO · weboost
“The team feels like an extension of ours. Strategy, content, ads, email — all rowing in the same direction, finally.
E
Elena Rossi
Brand Lead · Soltec Health
“Booked-out season, sold-out drops, and a community that actually shows up. Figs made our marketing feel intentional again.
T
Tom Whitaker
Co-founder · Vanlife Outfitters
Trusted byHästensDiamondback ToolbeltsDish MiamiweboostSoltec HealthVanlife OutfittersVegetology

// questions

Good things to know.

What's included in each service?

+

Organic social covers strategy, 15+ posts a month, community management, and DM lead nurture. Paid advertising covers Meta (Instagram & Facebook) full-funnel builds, creative testing, and weekly optimization. Email covers newsletters and sales campaigns end to end — strategy, copy, design, build, and send.

What do I actually receive each month?

+

A content calendar for approvals, all finished creative files, live campaigns in your own ad and email accounts, and a weekly plus monthly performance report. Everything is built in accounts you own, so you keep it all.

How long until we go live?

+

Organic social and email typically ramp in 1–2 weeks after kickoff. Paid ads go live in week 2 once creative and tracking are set. Most brands see their first full month of output by day 30.

What does a typical month look like?

+

A kickoff-week strategy sync, a shared content calendar for approvals, ongoing production, and a monthly working session with your specialist.

Is there a contract?

+

Month-to-month. Cancel or change your plan anytime with 30 days' notice — no annual lock-in.

Can I mix services?

+

Yes — most clients start with one or two and layer on the rest. Pricing scales with what you actually use.

What if I need to pause?

+

You can pause monthly services at any renewal. We'll hand back everything we've built so nothing stalls.

Do you work with my industry?

+

We work across DTC, B2B, wellness, home, and services. If we don't think we're the right fit, we'll tell you on the discovery call.

Ready when you are.

Build a custom plan in about 30 seconds. Add the services you want handled — change your plan anytime.

Build your plan